Red, Black and Global

Red, Black and Global

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As the 21st century approached, the leaders of Cummins Inc. set about to reshape the Fortune 250 company into one that was less cyclical, more diversified, more results-oriented and committed to turning a greater share of its sales into profits. They wanted to expand the Indiana-based enterprise into a global power while retaining the bedrock values that were so much a part of Cummins' history. They sought a cultural upheaval that would create a qNew Cummins.q In doing so, they would grapple with the most critical economic reversals in the company's history, institute Six Sigma as an ongoing improvement method, recast Cummins' brand identity, cultivate significant global growth and technological advancement, and increase the company's market capitalization tenfold. This is the story of the remarkable transformation of Cummins--and of the men and women who made it possible.The Transformation of Cummins, 1995-2010 Susan Hanafee. changed a lot after the ... Anticipating the automakera#39;s problems, Lang and his crew had slowed some of the work on CEP in the fourth quarter of 2008. Even with the slowdown, anbsp;...

Title:Red, Black and Global
Author: Susan Hanafee
Publisher:BookBaby - 2011-12-19

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